Pharrell Williams, in collaboration with adidas, has once again redefined sneaker culture with the introduction of the adidas Superstar “Double Wide.” This latest release, showcased at Paris Fashion Week Men’s, marks a vivid departure from traditional designs, paying homage to the chunky aesthetics of 90s skate shoes and snowboarding boots.
The adidas Superstar “Double Wide” stands out with its thick padding, oversized stripes, and an extended, fat tongue. The most notable feature, however, is the re-tooled shell toe, which adds a unique twist to the classic Superstar silhouette. The initial colorway, appearing online, features a familiar black and white makeup with distinct “Superstar” typography on the quarter and striking blue laces.
Pharrell Williams and adidas have a history of pushing the envelope in footwear design. This collaboration is no exception, as it continues the trend of unique and bold overhauls that the brand has been known for. Previous collaborations with renowned figures like CLOT have also embraced daring design choices, and the Superstar “Double Wide” is a continuation of this creative journey.
The influence of 90s skate culture is evident in this design, aligning with the recent success of other nostalgic releases like the adidas Campus 00s. These shoes not only capture the essence of a bygone era but also resonate with contemporary trends, making them a hit among sneaker enthusiasts.
Detailed images of the Superstar “Double Wide” reveal a meticulous attention to detail. The thick padding ensures comfort, while the oversized stripes give the shoe a bold look. The re-tooled shell toe is a testament to the innovative spirit of the collaboration, offering a fresh take on a classic element. These features, combined with the unique colorway and typography, make for a sneaker that is both stylish and functional.
Stay tuned for more updates on the release information and availability of the Pharrell x adidas Superstar “Double Wide.”
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