A$AP Rocky takes the wheel as Puma x F1 Creative director
The worlds of high-speed racing and high-end fashion collide in an exhilarating new way. A$AP Rocky, the groundbreaking music artist and fashion icon, has
Rihanna, A$AP Rocky and their baby cover British Vogue March 2023 by Inez and Vinoodh
The March 2023 issue of British Vogue showcases Rihanna, A$AP Rocky and their baby on its cover, with photography by the famous duo of
A$AP Rocky unveils second collaboration with Mercedes-Benz
During the last Paris Fashion Week, while Rihanna – she came to attend several shows – and her round belly focused all the attention,
Blackpink’s Rosé named Puma’s global ambassador
Blackpink‘s Rosé has joined forces with Puma as its new global ambassador. As part of Puma’s “Rewrite the Classics” program, Rosé will bring her
Puma’s “Welcome To The Amazing Mostro Show” lights up New York Fashion Week
On February 8th, Puma unveiled “Welcome To The Amazing Mostro Show“, a groundbreaking event to mark the beginning of New York Fashion Week. Held
TAG Heuer and Oracle Red Bull Racing strengthen their partnership
Luxury meets speed in a dynamic fusion as TAG Heuer renews its partnership with Oracle Red Bull Racing. This alliance, initially established in 2016,
Dua Lipa and Puma Palermo campaign highlights chic styles
The latest chapter of the first-ever Puma Palermo campaign, featuring the sensational Dua Lipa, marks a significant moment in the history of this iconic
Robin Wright in Ralph Lauren Collection on Elle France November 9th, 2023 by Cass Bird
American actress and director Robin Wright showcases her dynamic spirit on the cover of the November 9th, 2023 issue of Elle France. Captured by
Mellerio presents ”Couleur Vendôme”, its first perfume
Mellerio, the iconic French jewelry house with a history spanning over four centuries, has made a grand entrance into the world of fragrance with
Davika Hoorne is the first Thai brand ambassador for Gucci and Gucci Beauty
Thai actress and model Davika Hoorne is no stranger to the luminous glare of the limelight, but this time, the star is sparkling in
Gucci welcomes Park Gyu-young as global ambassador
A star is born in the world of high fashion, as Park Gyu-young, the famed South Korean actress, steps into the role of Gucci‘s
Beyoncé graces Detroit stage in custom Louis Vuitton crafted by Pharrell Williams
Pharrell Williams ceaselessly demonstrates his robust design acumen. In a monumental unification of entertainment titans, he has ingeniously crafted custom styles for Beyoncé‘s “Renaissance
Alia Bhatt becomes the first Gucci Indian global ambassador
In an unprecedented move, luxury fashion house Gucci has announced acclaimed Indian actress, Alia Bhatt, as its first-ever Indian global brand ambassador. Bhatt is
Gucci Fall/Winter 2023 – Milan Fashion Week
Gucci recently held its latest fashion show in Milan, showcasing a collection that serves as a placeholder for the brand until the arrival of
Rihanna covers Vogue US May 2022 by Annie Leibovitz
Vogue US welcomes back Rihanna to the cover for its May 2022 issue, marking her seventh cover for the magazine. Shot at the Ritz
Off-White Fall/Winter 2022 – Paris Fashion Week
Off-White kicked off Paris Fashion Week at the Palais Brongniart, bringing together a star-studded lineup – Pharrell Williams and his family, Paul Pogba, Carla
GCDS Fall/Winter 2021 – Milan Fashion Week
For Fall/Winter 2021, GCDS – by creative director Giuliano Calza – takes a trip down an edible-infused rabbit hole. Starting with an idea of
Redefining sporty chic with Fenty x Puma Avanti
The world of fashion and sports has once again collided in the most spectacular way, with the resurgence of the Fenty x Puma collaboration.
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