Princess Gauravi Kumari, a member of the royal family of Jaipur, has been appointed as the brand ambassador for Jimmy Choo in India. As co-founder of the PDKF store in Jaipur, Princess Gauravi Kumari highlights the work of women who contribute to the Princess Diya Kumari Foundation, an organization founded by her mother.
Sandra Choi, Jimmy Choo’s Creative director, expressed her excitement at welcoming the Princess to the Jimmy Choo family. “We are thrilled to welcome Princess Gauravi Kumari into the Jimmy Choo family. Her influence and vision resonate with our brand ethos of blending tradition with contemporary point of view,” she said.
Princess Gauravi Kumari shared her excitement and honor to join forces with Jimmy Choo as the brand’s ambassador in India. “I feel incredibly excited and honored to be joining forces with a dynamic brand such as Jimmy Choo as a brand ambassador in India. I have always admired their take on refined glamour and timeless elegance. I am certain this partnership will resonate [with] our shared ethos and values,” she stated.
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Jimmy Choo‘s focus on the Indian market is evident in its recent expansion with the opening of two boutiques in Mumbai. As the world’s most populous country, India is poised to become the next frontier for luxury, according to a recent report by Barclays.
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